Website Design & Management for Therapists & Counselors
I Build and Manage Websites for Therapists That Get You Found on Google and AI Search
Most designers build your site and disappear, and most never think about HIPAA at all. I build sites that stay clear of patient health information, handle your SEO and AI search visibility, and keep working for you long after launch, all managed by me, every month.
Have questions? Answer my contact form here
Trusted by Brands Who Needed Clarity
Here's What's Actually Happening to Your Practice Right Now
Your Website Is Invisible
Someone searches for a therapist like you, on Google, or now on ChatGPT, and your name never comes up. Not because you're not good enough but because your site was never built to be found.
Your Site Doesn't Sound Like You
Generic "compassionate, personalized care" language, the same words on a hundred other practice websites. A visitor reads it and feels nothing, because there's nothing there that's actually you.
Your Listing Is Doing the Heavy Lifting
Psychology Today gets the traffic, and your own website just sits there, outdated, half-finished, or built years ago and never touched since.
Nobody's Watching It Anymore
If a designer built it once and disappeared, nothing's improving. No new content, no ongoing SEO, no one noticing when something breaks.
You've Probably Been Burned by This Before
Maybe you paid a generic marketing company $500 a month and got a monthly report full of numbers that didn’t mean anything. Maybe a designer built your site, took the final payment, and you never heard from them again. Maybe someone promised you “guaranteed first page rankings,” and you’re still waiting.
If any of that sounds familiar, I get why you’re reading this skeptically. You should be.
I’m not going to promise you overnight results or a guaranteed ranking, because anyone who does isn’t being straight with you. What I can tell you is exactly what I do, exactly what it costs, and exactly what happens after you sign on, no vague reports, no disappearing act.
HIPAA-Aware Website Design, Built In From Day One
I’ve heard the stories about therapists facing real legal exposure because their website was quietly collecting information it never should have. I build every site to prevent exactly that.
No open message field, ever. Just name, contact info, and a preferred time to reach you, nothing a distressed visitor could turn into a clinical disclosure by accident. Everything clinical stays in your own practice management system, like SimplePractice, under your own account, your own control.
Here's What You Actually Get
No vague packages. Here’s exactly what’s covered.
A Custom Website, Built for Your Practice
Not a template with your name swapped in. Designed around your specialties, your voice, and how you actually practice.
Words That Sound Like You
No recycled "compassionate, personalized care" language. Copy written specifically for your practice, built to rank while it's at it.
SEO and AI Search Optimization
Technical SEO, local SEO, your Google Business Profile, and structure built so both Google and AI tools like ChatGPT have a reason to surface you.
Directory Optimization
Most therapists have an incomplete Psychology Today or Healthgrades profile. I optimize these too, since they're often where a potential client sees you first.
HIPAA-Aware Contact Forms
No open message field, ever. Just enough information to start a conversation, nothing that could turn into a clinical disclosure.
Ongoing Management, Every Month
8 SEO blog posts a month, maintenance, monitoring, and updates, so your site keeps getting stronger instead of going stale.
A Few Examples of the Work
Real websites I’ve built, including work for private practices.
Simple, Transparent Pricing. Nothing Hidden.
I’m currently taking on founding clients at a reduced rate while I build out this offer. Here’s exactly what that means, and what it becomes after.
Website + SEO + AI Search Management
$297/month
founding rate for 6 months, then $450/month (no commitment)
A custom website, SEO, AI search optimization, directory optimization, and ongoing management, all in one plan.
Hosting included. No setup fee. Available to my first 4-5 clients only.
After 6 months, there will be no new commitment term. You’re free to go after 6 months or continue working with me month-to-month.
Why 6 months
SEO takes time, most practices start seeing real movement at months 3–6, and meaningful results by month 12. This protects your investment as much as mine, you’re building an asset that compounds every month, not paying for a site that gets abandoned halfway through.
Optional Add-Ons
- Branding — logo, colors, typography, and a brand guide, if you’re starting without one. One-time investment: $450.
- Lead Follow-Up Automation — automatic inquiry acknowledgment, waitlist nurturing, and follow-up for people who inquired but never booked. +$200/month
What You'd Pay Directly, Outside My Fee
- A practice management system like SimplePractice for booking and clinical records, typically $49–$99/month
- A domain, around $15/year
- Professional email through Google Workspace, around $6/month
Is It Worth It?
Private-pay therapy sessions average $170 nationally. One new client who sticks around for a month of weekly sessions already covers the retainer, with room to spare.
A look at the numbers
Monthly fee
$497
1 new client, 4 sessions/month at $170 avg
$680
Net after fee
+$183
Each additional client
+$680 profit
Note: Based on the national average private-pay session rate. Your actual numbers will vary by your rate, location, and session frequency.
Here's Exactly What I Guarantee
What I Guarantee:
- Your website will be live, functional, mobile-friendly, and secure within 90 days of starting. If it’s not, fixing it becomes the top priority until it is
- Every technical SEO fundamental (schema, meta tags, sitemap, indexing) will actually be implemented, not just claimed
- You own everything, the site, the content, the branding, whether we work together for one year or five
What I Don't Guarantee:
I don’t guarantee a specific number of new clients, a #1 Google ranking, or a set amount of revenue. Those depend on things outside my control, your pricing, your availability, your local market, how you handle the calls that come in.
What I guarantee is that the system itself works exactly the way it’s supposed to. Getting you in front of people who are searching, that part I’ll make happen.
On the 6-Month Commitment:
As a founding client, you’re committing to 6 months at the founding rate, then it rolls into a month-to-month rate with no new minimum term. That’s not a hidden catch, it’s the honest amount of time SEO actually needs to start showing movement. The shorter initial term is part of what makes founding rate genuinely lower risk than the standard plan.
On SEO Timelines:
SEO doesn’t work overnight, and anyone who promises it does isn’t being straight with you. Most sites start seeing real movement in 3 to 6 months. That’s not a guarantee of rankings, it’s an honest expectation, based on how search engines actually work.
What My Previous Clients Say
Jascha Elle
Blue ocean copy
Neil knew exactly what he was doing, making my life easier about the branding side of the agency. Very very good onboarding and updates – gives you a peace of mind knowing the website and branding is handled properly.
Stewart Suarez
Stratify
Before this project, I struggled to have a clear, conversion-focused website for Stratify. Neil delivered exactly what I needed—a clean, professional design aligned with my brand and optimized for leads.
Mario Conte
croid property
We’re very satisfied with both the design and copy. The website truly reflects our branding and style, and that’s something we really value. I would definitely recommend you to others who are looking for a reliable website designer.
April Sim
april sim
I’m super happy with how everything turned out. The website looks clean, professional, and it really fits my style. He’s easy to work with, communicates well, and always made sure I was happy with each step. The whole project felt smooth and stress-free!
Alvin Kurt Santos
Adbox ppc
Cessa Nasayao
Who digital solutions
I have availed of all his services—from visual identity to web copy and web design—and I must say, I’m beyond satisfied. I’m incredibly grateful for his perseverance and dedication, and I can’t wait to launch everything very soon. Thank you so much, Neil!
Jane Caillio
The Processease
I had a hard time showcasing my previous work and experiences. I tried to DIY it, but it only made the process longer. Neil helped me bring my vision for my website into a reality. I am really satisfied with the outcome and how my website looks now 🙂
MJ Pacheco
Raving INbox
I already knew he was good based on his previous works, but when I received the first draft, he definitely exceeded my expectations. I am so proud of how my website turned out and I’m sure that I will be using this for a very very long time!
Michael Hong
HF Systems
I’m beyond satisfied with the final design—it’s visually stunning, smooth, and aligns perfectly with my brand. The workflow was seamless, with clear communication, timely updates, and a collaborative approach that made the entire process enjoyable.
Jascha Elle
Blue ocean copy
Neil knew exactly what he was doing, making my life easier about the branding side of the agency. Very very good onboarding and updates – gives you a peace of mind knowing the website and branding is handled properly.
Stewart Suarez
Stratify
Before this project, I struggled to have a clear, conversion-focused website for Stratify. Neil delivered exactly what I needed—a clean, professional design aligned with my brand and optimized for leads.
Mario Conte
croid property
We’re very satisfied with both the design and copy. The website truly reflects our branding and style, and that’s something we really value. I would definitely recommend you to others who are looking for a reliable website designer.
April Sim
april sim
I’m super happy with how everything turned out. The website looks clean, professional, and it really fits my style. He’s easy to work with, communicates well, and always made sure I was happy with each step. The whole project felt smooth and stress-free!
Alvin Kurt Santos
Adbox ppc
Cessa Nasayao
Who digital solutions
I have availed of all his services—from visual identity to web copy and web design—and I must say, I’m beyond satisfied. I’m incredibly grateful for his perseverance and dedication, and I can’t wait to launch everything very soon. Thank you so much, Neil!
Jane Caillio
The Processease
I had a hard time showcasing my previous work and experiences. I tried to DIY it, but it only made the process longer. Neil helped me bring my vision for my website into a reality. I am really satisfied with the outcome and how my website looks now 🙂
MJ Pacheco
Raving Inbox
I already knew he was good based on his previous works, but when I received the first draft, he definitely exceeded my expectations. I am so proud of how my website turned out and I’m sure that I will be using this for a very very long time!
Michael Hong
HF Systems
I’m beyond satisfied with the final design—it’s visually stunning, smooth, and aligns perfectly with my brand. The workflow was seamless, with clear communication, timely updates, and a collaborative approach that made the entire process enjoyable.
Are we a fit? (I’d rather be honest than take you as a bad fit)
This Is For:
- Independent therapists, counselors, and private practice owners
- Practices wanting a fully managed website and SEO partner, not a one-time project
- Practices ready to commit to 6 months at the founding rate and invest consistently in visibility
This Is NOT For:
- Practices looking for a one-time website build with no ongoing management
- Large group practices or hospital systems
- Anyone who wants to manage their own website and SEO
- Anyone expecting overnight results or guaranteed rankings
From Strategy Session to Live Website, Here's Exactly What Happens
Step 01 — Book Your Free Strategy Session
30 minutes. We talk through your practice, your current site, and what's actually holding your visibility back.
Step 02 — You Get a Personalized Plan
Same day or next day, I send you a mini strategy document, what's holding you back, who your ideal client is, what your site needs to say. No obligation, just clarity.
Step 03 — Onboarding
If it's a fit, I collect what I need, your branding, your specialties, your voice. One simple questionnaire, I take it from there.
Step 04 — I Build Everything
Custom website, SEO structure, HIPAA-aware contact forms, directory optimization. Built within the first 90 days.
Step 05 — Live, and Managed Every Month
Once it's live, I stay on. SEO, content, monitoring, updates, every month, for as long as we work together.
Frequently Asked Questions
Have more questions? Feel free to email me at neil@neilamponin.com
You can also reach out through the following social media channels:
Do you use AI to write the copy or design the website?
Yes, and I’m upfront about it. I use AI to speed up research and drafting, keyword research, first-pass copy, content ideas, then I review, edit, and rewrite everything myself so it actually sounds like your practice, not like a chatbot. The design work is mine too, AI helps me move faster, it doesn’t replace the judgment that makes a site actually work for your practice.
Is my website HIPAA compliant?
Your website is a marketing tool, it never collects patient health information. No open message field, ever, just name and contact details, so there’s no way for someone to accidentally type something clinical into it. Everything clinical stays in your own practice management system.
How much does this actually cost, all in?
As a founding client, $297/month for the first 6 months, then $450/month afterward, month-to-month with no further minimum term. No setup fee. You’d also pay directly for a practice management system like SimplePractice, a domain, and email, typically another $70–$120/month, which I’ll walk you through.
How long does it take to see results?
Most sites start seeing real movement in 3 to 6 months. Anyone promising faster isn’t being straight with you.
Do I own my website and content if I stop working with you?
Yes. Everything built for your practice belongs to you. If we ever part ways, you keep it.
Are there long-term contracts or cancellation fees?
This is a 12-month partnership. SEO takes time, most practices start seeing real movement at months 3–6, and meaningful results by month 12. The commitment protects your investment as much as mine, you’re not paying for a website that disappears, you’re building an asset that compounds every month we work together.
Is there a minimum commitment?
As a founding client, yes, 6 months at the founding rate. After that, it’s month-to-month with no further minimum term. That 6 months is the honest amount of time SEO needs to actually start working, it protects your investment as much as mine.
What's the difference between this and TherapyRising or other agencies I've seen?
No setup fee, full ownership on WordPress, one person managing everything instead of a rotating team, and I don’t promise things like guaranteed first-page rankings, because nobody can honestly guarantee that.
Website Design & Management for Therapists & Counselors
Your Next Client Is Already Searching. Let's Make Sure They Find You.
Book a free 30-minute Strategy Session. You’ll walk away with a clear, personalized plan for your practice’s website and visibility, no obligation, no pressure.